If you’re unsure about investing in an eCommerce mobile app despite your store’s steady profits and foot traffic, consider these compelling reasons to elevate your business through hybrid or online eCommerce app development.
Increased Customer Retention
Retaining just 5% of your customers can most likely impact profits, as these loyal customers tend to spend more over time. A mobile app makes the shopping experience easy by storing past orders and recommendations, making it easier for customers to return, these help in boosting loyalty.
Adapting Trends
Consumer preferences have shifted towards online shopping after the Covid pandemic. Creating a mobile presence allows you to meet this demand, offering customers easier access to products and timely updates through push notifications.
Increased Sales Potential
Being on the platforms your customers frequently boosts purchase likelihood. For example, a customer might remember they need groceries while browsing social media, leading them to your app for a quick purchase, ultimately driving sales growth.
Higher Average Order Value (AOV)
A mobile app encourages customers to buy more in one place, leading to increased Average Order Value. Even a slight uptick in AOV can significantly increase your revenue.
Custom Shopping Experience
Just as in a physical store, where sales staff provide custom recommendations, a mobile app can offer custom shopping experiences. Users receive custom suggestions, making their shopping journey more relevant and engaging.
Official URL: Strategies for Creating a Leading eCommerce App